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Build-A-Bear Troubles: Bear Recall and $600K Defective Toy Settlement

The U.S. Consumer Product Safety Commission, in cooperation with Build-A-Bear Workshops and Health Canada, has announced a recall of 297,200 Colorful Hearts Teddy Bears from markets in the U.S. (284,000) and Canada (13,200). The toy has been recalled due to the presence of a possible choking hazard. The 16″ teddy bear’s black plastic eyes can become loose and detach from the toy, making the plastic eyes a choking hazard to young children.

The recall of this toy, a colorful, plush, stuffed animal manufactured in China, came less than two weeks following a $600,000 settlement of a civil penalty against Build-A-Bear. Build-A-Bear had been cited for failing to immediately report a defective toy beach chair, of which 260,000 were sold from 2001 through 2008. The CPSC had received ten reports of injuries believed to be caused by the defective toy. It’s important to note that Federal law requires that manufacturers, distributors and retailers must report to the CPSC within 24 hours after receiving information that reasonably supports the conclusion a product contains a defect, which could create a substantial product hazard, or an unreasonable risk of serious injury or death, or fails to comply with any consumer product safety rule or any other rule, regulation, standard or ban enforced by CPSC.

The Colorful Hearts Teddy Bear was sold by Build-A-Bear Workshops throughout the U.S. and online at www.buildabear.com from April through December 2011 for $18 (U.S.) and $23.00 (Canada).  Parents and caregivers need to remove this toy from their children’s access and return it to any Build-A-Bear store to receive a coupon for any available stuffed animal from Build-A-Bear.

For information and return instructions, consumers can contact the firm on their toll-free number at (866) 236-5683 between 8 a.m. and 8 p.m. Central Time, Monday through Friday, on Saturday between 9 a.m. and 6 p.m. and on Sunday between 10 a.m. and 4 p.m.  They can also visit the firm’s website www.buildabear.com or contact the company to receive more information by email at colorfulhearts@buildabear.com

To view a photo of the Build-A-Bear Colorful Hearts Teddy, please visit the CPSC website at http://www.cpsc.gov/cpscpub/prerel/prhtml12/12068.html